Nice to meet you, ​I’m Kirana!

I’m a final-year communication student at Binus International ​University, specializing in public relations. Experienced in ​content writing, social media strategy, and event coordination, ​with a background in non-profits and internships in ​communications and visual arts. Experience at Ferne Health, ​JMM Consulting, and AIESEC Indonesia, managing daily content ​creation, publishing 6 posts weekly, and collaborating with 10+ ​women’s health companies. Adaptable professional with a ​strong track record in project management and a passion for ​achieving goals independently or with a team.

Core Competencies

Content Writing ● Copywriting ● Public relations campaign strategy ●

Press release creation ● Media outlet engagement ● Project Management ● Strategic leadership ● ​Social media content creation ●

Marketing plan development ● Design creation ● Strategic partnerships

Education Background

Technical Abilities

PROFESSIONAL

EXPERIENCE

PORTFOLIO

JMM CONSULTING

Public Relations Intern ​Jan. 2023 - Present

• Coordinated the event "JMM Healthcare Leads Strategic Partnership with GlobalHealth Asia-Pacific to Pioneer ​Healthcare Initiatives in Indonesia."
  
• Event Coordinator, Public Relations, Social Media Management, Documentation.
  
• Created press releases, achieving exposure in 5 online media outlets including Tribun News and Media ​Indonesia.
  
• Attained 50+ guests, exceeding the expected number of participants (30).
  
• Handled copywriting for JMM Consulting and GlobalHealth Asia-Pacific collaboration.
  
• Drafted MoU, ToR, and Letters of Offers for potential partnerships.
  

Works Done

Event Experience

Ferne Health

Marketing Internship

August 2022 - June 2023

• Content planning and creation for Ferne Health Instagram account
  
• Plan and schedule Instagram post for every Monday, Wednesday, and Sunday per week
  
• Publish Instagram story engagement activity every Tuesday and Thursday
  
• Copywrite for each content created
  
• Handled 10+ collaboration projects with other similar organizations
  
• Acquired 16K daily engagement activities on Ferne Health Instagram account
  
• Initiate and conduct content collaboration with other similar organizations to increase engagement and ​exposure
  

Works Done

B3 CONSULTING

Copywriting Internship

January 2022 - June 2023

• Creating every written content in B3 Consulting ​villa-booking website, Choose2Cuz
  
• Creating cohesive copywriting strategy for every ​B3 Consulting and Choose2Cuz marketing content
  
• Monitor and proofread every written content ​published in B3 Consulting and Choose2Cuz ​website
  

Works Done

Works Done

AIESEC in BINUS

List of Experience

• AIESEC in BINUS: Marketing Staff of OGV (2021- Jan 2022)
  
• AIESEC in BINUS: Promotion and Design Committee for Grow To Work 2021 (2021)
  
• AIESEC in BINUS: Promotion and Design Committee for Youth Motion 2021 (2021)
  
• AIESEC in BINUS: Youth Motion Brand, Marketing, and Communication Committee (2021)
• AIESEC in BINUS: Grow To Work Brand, Marketing, and Communication Committee (2021)
• AIESEC in BINUS: Staff of Quality and Program in EwA (2022 - Jan 2023)
  
• AIESEC in BINUS: Committee Conference Vice President for LDK-A 2022 (2022)
  
• AIESEC in BINUS: AIESEC Future Leader Staff of Program (2022)
  
• AIESEC Indonesia: Youth Today as Staff of Brand, Marketing, & Communications (2022)
  

Responsibilities

• Create marketing timeline and prepare all marketing materials with team
  
• Execute promotion strategy through AIESEC Indonesia’s social media accounts (instagram and LINE)
  
• Distribute marketing content based on timeline to potential participants through AIESEC Indonesia’s social ​media (Instagram and LINE)
  
• Acquired 150-300+ participants
  
• Approach and achieved 10 media partners
  

Works Done

Works Done

Works Done

Works Done

COMM SPACE 2021

Promotion Committee & Guest Speakers Facilitator

Oct. - Dec. 2021

• Lead, planned and organized promotional content, visual materials, and media creation.
  
• Achieved 20+ participants submitting artworks.
  
• Reached 50+ attendees of offline and online event, exceeding expectation of 20.
  
• Secured 9 media partners for media exposure to other universities and public
  
• Acquired four guest speakers, including two BINUS lecturers and two influential Indonesian artists (Monica ​Hapsari and Keke Tumbuan).
  

Works Done

PERSONAL WORKS

Other than internship and organization experience, I am passionate in creating illustrations and ​copywriting. I have experience in participating art exhibitions as featured and contributing artist.

Artist Experience:

• The Sanctuary: What It Means To Be Female as Artist Contributor (2018)
  
• IBDP Visual Arts Final Exhibition as Artist Contributor (2020)
  
• IBDP Visual Arts 2020 Exhibition Commitee, Opening MC, Talkshow Host (2020)
  
• PROMS FEB UI as Artist Contributor (2021)
  
• Living Zine Magazine as Artist Contributor (2020-2022t)
  
• Strands of Carnations Exhibition as Featured Artist (2022)
  
• Personal Art Portfolio: https://seventiins.carrd.co/
  

Works Done

Works Done

Works Done

Phone

+62 87802172002

E-Mail

nanaarukmii@gmail.com

Instagram

@nanaarukmi

LinkedIn

linkedin.com/in/kirana-rukmi